Movie Magazines
Indian media that the story is a turning point. Since the data points to rapid growth in industry in the public interest readership quickly replaced by a narrow and focused on personal growth in readership.
In addition, sales of kiosks and bookstores are seriously challenged for space, so adding new and upcoming publishers much more expensive and difficult. Intra-city parking and commute Making Kiosk in your browser to use the past, we believe that the event that the site is only a one-stop mall for magazines, an option that attracts many users.
Challenges in the media by publishing companies are many, processed the order and distribution challenges, primarily through magazinemall.in:
high cost of rack space and unpredictable order / return to Kiosk retail
Window Shopping attitude and lack of engagement readers
All advertising media is a huge advance costs and difficult to measure results
high cost of building a brand and customer base to achieve its goal
high fixed costs and unused capacity issues
unreliable cheap distribution channels
E-commerce in India are also a number of challenges as the major buyers:
You can not negotiate / Negotiate
Lack of trust and e-commerce / credit card
Consumers prefer offline experience: the need to touch and feel the product and / or experience with customer service issues
The lack of good deals online, mostly of offers may relax
Magazinemall.in focused on facilitating the above two challenges and targeting urban consumers in India to focus on:
One-stop online sampling and ordering system
Interest in the top and moving up to the consumer to find the quality of reading
The group behavior of Indian consumers
Trade / compromise position, which is the basic DNA of all Indians
Allows offline experience through home delivery for all your reading box.